National Convention of the Sales Network: eleven interconnected venues, live. An extraordinary production effort, both face-to-face and digital. Organization, and management of a hybrid live event for 4000 guests split among 11 locations, all interactively connected. 2 months of preparation, an impressive production machine. 11 teams – dedicated to the technical set-up and logistics – worked together, ensuring the utmost synchronization of the different venues, thanks to the direction and guide of speakers and guests local and international. 11 × 1 = 1. Despite the distance, all the guests felt part of an unicum during the whole event. And this was our best result. Banca Mediolanum Banca Mediolanum
UN SEGNO NEL TEMPO
01 Goal
02 Execution
03 Outcome
